Google has updated Page Rank for all the websites in July 2011
If you are a webmaster then most probably you have seen the page rank of your website got changed in next few days.
There are some guys who obsessed with Google Page Rank and see every day what is my current PR. For those guys who feels negative about Page Rank don’t worry if your Page Rank (PR) gets decreased. Its not with you only its for all the websites across the world because Google has imported the new PR index to their Google Toolbar on 18th July 2011. Although this new PR updation done by Google in very short span of time because Google already did this in June 2011.
So you shouldn’t think that your site is not doing very well with Google.Other than that Google says itself that we don’t take too much attention in updating the PR on the Google PR Toolbar. As per Google’s representatives conference
Google Uses best algorithm to find out the Google PR but it should shouldn’t be treated a benchmark for your sites popularity and reputation over Google.
Basically Google updates their PR 3-4 times in a year.Its something like a Cron that runs automatically and update Google PR Toolbar from various Data center of Google.For example if we revise Googles PR updation time in 2009 then we find that Google did in April, May,June, October,December of 2009 But its not a thumb rule for Google that we will update only four times in a year.
So without considering always on Google PR web masters should concentrate himself /herself on other important matrices like you should think how good content you have for your users, think for load time of the page, Conversion rate, internal investment. For more matrices you can read Most Important Actionable Web Metrics beyond Page Rank
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